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"Meeting into a potential" Seven wave of spring and summer 2013 youth apparel trend conference was held
On September 16, 2012, Qi Bohui's spring and summer 2013 fashion trends conference was held in the Olympic Garden in Quanzhou with the theme of "Meeting the Future". Chen Hongqi, Chairman of Seven Waves (China) Co., Ltd., Mr. Chen Jinbo, general manager attended the conference. Mr. Chen Hongqi, chairman of Seven Waves (China) Co., Ltd. delivered a speech for the conference At the conference, Seven Waves announced the development strategy of the brand in 2013 and a series of strategic measures in face of the comprehensive brand competition in the market. From brand, product , Market and other aspects of the interpretation of the seven Bo-hui "steady sophisticated" development thinking, and "strong brand, strong products, strong market," the core concept of development. It is reported that seven wave-hui years of painstaking management, let it in the field of young people in China set a good leader image, and in 2009 by the National Bureau of Statistics enterprise information publishing center for the continuous certification of China's first brand in the field of young products . This year, it is also under the impetus of the state ministries and commissions to launch a brand positioning strategy upgrade focusing on "exclusive youth"; in 2009 and 2010 respectively, they settled in the "China Youth Sports Equipment R & D Base" and the "China Youth Sports Movement Equipment R & D base, "both upgraded to China's exclusive product research and development base for young people", "China's youth products dedicated color R & D base"; seven wave of the positioning of official strategy changed to "young exclusive." At this conference, Grand show of the new spring and summer 2013 series of fashion trends, staged a magnificent trend of adolescent costumes fashion models which showcase the theme of "free street culture" as the theme of creative fashion charm series, mainly in rural natural style Tone, emphasizing the elegant wearing a sweet princess series, as well as emphasizing the release of dynamic activities of young people dynamic series of livelihood become the focus of the conference.Stylish model highlights According to seven Bohui clothing business center director Chen Wenjie introduction, seven wave of spring 2013 Amoi products, made for young women's products Focus on building, both in the version of the design, or with color, fabric selection, or process details, have carried out in-depth strengthening, in order to achieve the modern urban women wearing a more detailed interpretation of the beauty at the same time, Season overall series of clothing research and development, more emphasis on the fashion features of clothing products, so that young consumers from type to body are full of fashion charm. Strongly created seven wave of women's "sweet princess" series It is understood that this year with seven waves Multi-extension of the product range, multi-series product depth and depth of the realization of young consumers to achieve full product category, style coverage, formed a "young exclusive products" as the core of the multi-series of seven Bohui product management structure. The press conference also featured the operation of Seven Waves brand apparel industry and elaborated on all aspects of R & D, supply management, quality control and other aspects built around the core of "Teenage Exclusive Products", and explained deeply Seven Waves as "the first brand of Chinese young people exclusive products," not only in the product It is also the embodiment of the development philosophy of "Seven Brands", "Strong Brand, Strong Product and Strong Market", which sets up the wind vane for young people and strives to be the benchmark in terms of quality and the pursuit of excellence. Leading and participating models intimate photo Seven Bohui (China) Co., Ltd. General Manager Chen Jinbo and seven wave Fai national business partners