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3.15 after the "thunderbolt attack" and then activism storm, seven wave Fight continued to exert force
In recent years, with the continuous improvement of consumers' rights protection awareness, people are paying more and more attention to fake and shoddy goods. However, just after the "3.15" International Day for the Protection of Consumer Rights and Interests, the anti-counterfeiting rights have once again become social focus. With the rapid development brought by e-commerce, online shopping has been integrated into every household. E-commerce has affected all aspects of production and life. Many criminals use the e-commerce platform as an important channel for profiteering. E-commerce fake consumers not only filled with indignation, so that regulators laborious, but also so that enterprises miserable. (Figure) With the improvement of brand influence, counterfeit seven wave of counterfeit products on the market one after another fake goods to maintain market order, March 15, the national legislature according to modern consumer habits, once again updated the "Consumer Protection Law" And the popular online shopping into the scope of protection, the responsibility arising from the various online shopping process to sort out and clearly defined. Many e-commerce platforms have also responded to calls for counterfeiting. In December 2014, Alibaba was the first to launch the "Gypsophila" program to ensure that each item acquired a unique two-dimensional code in the production process to cut off the counterfeit and seizure activities of bad businesses from the production source. In January 2015, Suning Tesco followed suit and launched the "Blue Shield Campaign" in an all-round manner to carry out self-examination and self-correction work so as to greatly enhance the quality access threshold for platform merchant merchandise. A stone aroused Melaleuca waves, the public's attention instantly focused on the authenticity of online shopping products, many companies have stepped up efforts to crack down on fines, cooperate with law enforcement agencies, e-commerce platform to carry out crackdown operations. (图) 2014 Seven Wave Fight 6.18 Large-scale Counterfeit Destruction Activities Effectively Prevent the Arrogance of Lawless Children As the first brand of teenage exclusive products, Seven Wave Fai has always maintained a "zero tolerance" attitude towards counterfeit goods. Since the establishment of a special anti-counterfeiting group in 2012, Seven Wave Fai has successively organized and launched numerous online and offline counter-insurgency operations, which have effectively deterred the wrongdoing. Statistics show that in 2014 alone, Seven Waves crackdown has spread all over the country more than 10 provinces and cities, investigate and punish hundreds of manufacturing and selling fake dens, shielded hundreds of shops, seized hundreds of thousands of pairs of fake and shoddy products, the amount involved Up to tens of millions. Not only that, Seven Waves also launched a large-scale "6. 18 fake destruction activities", the anti-fraud activism climax, the maximum protection of the rights of consumers, channel operators. In 2015, to further enhance the healthy growth of young people and safeguard the legitimate interests of brands, consumers and distributors, Seventh Wave further deepened its fake layout. Under the guidance of President and CEO Chen Jinbo, this year we will comprehensively increase fake counterfeiting and maximize the coverage of counterfeiting. We will also break through the traditional network crackdown model and adopt a new anti-counterfeiting approach. We will unite with all e-commerce platforms to crack down on single-store linkages Crack down on illegal sales of seven Bohui products and infringement of seven Bohui trademark without the official authorization of the shop and distribution channels and the relevant law enforcement agencies to interfere with seven Bohui normal operating rights and interests of the staff and institutions severely punished, Never hand soft! (Figure) Selling counterfeit seven wave of products online store At the same time, seven wave of counterfeiting fake special group also made a clear crackdown on the work of counterfeiting throughout the year: a real-time search for online sales platform, a weekly assault crackdown, a detailed investigation every A fake suspect network channels; the other seven wave-hui will continue to co-related agencies and Alibaba and other online platforms, to conduct thorough investigation of all fake stores, any fake and shoddy products, once found, will be linked in the shortest possible time Delete, and severely punished the source of sale. As of mid-March, in the first quarter's crackdown on "Thunderbolt Attacks", Seven Waves worked closely with major e-commerce platforms and actively cooperated with law enforcement agencies to successfully remove nearly 1000 fake online links, And manufacturing and selling fake and shoddy products to prosecute the lawsuit. It has effectively maintained a healthy and competitive market order and further consolidated the good image of the brand in consumers' minds. (Figure) Seven wave of fake counterfeiting special group jointly with relevant agencies and departments to crack down on fake stores have been shielded Seven Bo Fai brand as life, the fake and shoddy products firmly "zero tolerance", put a lot of manpower and resources , Financial resources in the nationwide investigation of fake and shoddy products, identification and evidence collection. In the future seven Bohui will continue to innovate the idea of ​​crackdown work, establish and improve the mechanism of long-term crackdown, and strive to fundamentally manage the fraud and fake criminals to purify the market environment! Finally, seven wave Hui once again sincerely remind consumers that the purchase of seven wave-hui products, please go to the brand stores, the official online mall and other formal channels to buy, we can get genuine protection and enjoy the state's "Three Guarantees" service. Consumers can also buy the seven wave of products the first time by computer, telephone, SMS, WeChat, etc. for "security check," please pay attention to the details, "Seven Waves" official WeChat, enter the "security check page, Identify the authenticity. (Figure) Seven wave of security check system opened to protect the legitimate rights and interests of consumers If you find fake and shoddy products, consumers can seven Bohui customer service phone (400-077-8858), Seven Bohui official WeChat, seven waves Fai E-mail ([email protected]) and other ways to report, and seven wave hui crackdown crackdown on fake and sale fake elements!