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The retail price of women's boots soared to buy pairs of boots is equivalent to buy a computer
In the bustling department stores, the September 20th season has already kicked off, and the footwear counters are buzzing with excitement. As the weather cools down, women’s winter boots have made a bold entrance, standing out in sharp contrast to the summer styles. This year’s autumn and winter shoe collection for women is not only stylish but also significantly pricier. According to reports, the average retail price of women's boots has increased by more than 10% compared to last year, with many pairs now costing over 2,000 yuan, and some even reaching as high as 5,000 yuan. Buying a pair of boots can now cost as much as a mid-range laptop.
At the Belle counter in Times Square, some shoes are being sold at up to 60% off, but winter boots remain a strong seller. According to staff members, knee-high boots are particularly popular this season. In previous years, styles priced above 1,600 yuan were common, but this year, many women's boots have reached 2,000 yuan. At the Scarlett counter, most knee-length boots are priced around 2,000 yuan, while even the more affordable 1,800-yuan options from last year are now hard to find.
A pair of boots priced over 2,000 yuan might seem expensive, but at Intime Department Store’s StellaLuna counter, a leather knee-high boot was marked at 5,580 yuan. Reports indicate that the most expensive boots last year were priced at 5,280 yuan. A salesperson at the counter mentioned that several dozen of these high-end boots have already been sold this season. Ms. Chen, a customer browsing the store, remarked, “Now, buying a pair of knee-high boots could buy you a decent laptop.â€
Industry experts suggest that the rise in prices for autumn and winter footwear is largely due to the surge in leather costs. Since the end of last year, the price of leather raw materials has climbed by approximately 10%. Industry insiders predict that leather prices will continue to rise throughout the upcoming season, further impacting the pricing of premium footwear.