What brand of automatic washing machine is a good brand you may not understand

What brand of automatic washing machine is a good brand you may not understand

In the face of the market's dazzling range of washing machines and models, are you also confused? Looks like the same function and capacity, how the price can be so much worse. Today, Xiaobian will take you to "scan" the mainstream washing machine brands, explore the historical origins of their washing machine products, and see what their unique skills can make them occupy a place in the washing machine market today, and even achieve brand premium, telling What brand of automatic washing machine is good for you.

Fresh and bright direct drive - LG

Fresh and bright direct drive - LG

It is LG's expertise to use a set of solutions to cover different structural designs to meet various needs.

It is LG's expertise to use a set of solutions to cover different structural designs to meet various needs.

Perhaps in the Chinese consumer impression, LG's brand appears on computer monitors and toothpaste, but its "technical tree" on the washing machine is also quite early. In 1998, it developed the world's first DD direct drive washer. It also launched the world's largest drum washing machine of 15KG. In addition to the lowest-end pulsator products, the main products in the Chinese market are equipped with DD direct drive system, support 6 kinds of intelligent hand-washing modes, and fully sterilized at 95 °C, especially suitable for users who are pursuing quietness and extreme cleaning effect. Its simple and clean little design has attracted a lot of young people to buy.

Word of mouth technology double cattle - Haier

Haier’s comprehensive strength comes from itself and also from acquisitions.

Haier’s comprehensive strength comes from its own acquisition

As one of the few international brands in China, Haier is also the leader in the domestic washing machine industry. It not only develops the first domestic drum, high-speed drum, computer control, cashmere washing, no washing powder, micro-automatic washing machine, and washing and drying. Machine, and acquired Sanyo's ice washing business in Japan and Southeast Asia. Currently in the mid-to-high-end product line, Haier's main push is the Fisher & Paykel's variable frequency direct drive motor and its cradle soft wash and 15 minutes speed wash function, as well as the ultra-thin body, as well as the JIT clothing of the washing and drying machine series. Dry and stop technology, suitable for high-budget consumers who are pursuing high cleaning effect and drying effect.

Sunset West Mountain strength still exists - Panasonic, Hitachi, Sharp

Heat pump washing and drying machine, the only artifact on the market

The unique artifact on the market of heat pump washing and drying machine

Although these Japanese companies do not have any equity relationship, their product lines are similar due to technical cross-licensing and positioning, etc., because the low-end market share has been eroded by Chinese and Korean manufacturers, most of them are high-powered. In the high-priced market of Daquan, only Panasonic and Sharp are still in the domestic mid-market. Of course, Panasonic's patented foam washing technology, X-drilled high-end inner cylinder and Hitachi's anti-wrinkle dehydration technology are still popular among some consumers. Due to the enthusiasm for compact structure products, Japanese manufacturers have also introduced high-end heat pump washing. The drying machine is especially suitable for users who have high requirements for drying but have tight space. In addition, since they are the first manufacturers of pulsator washing machines, most of the high-end pulsator washing machines in the domestic market come from these brands, and users who have demand for pulsators can pay attention to them.

Domestic high-end users favorite - Bosch / Siemens

This is the product of Bosi Home Appliances. Unfortunately, the heat pump is not integrated in the washing and drying machine.

This is the product of Bosi Home Appliances. Unfortunately, the heat pump is not integrated in the washing and drying machine.

In 1928, the world's first drum washing machine was invented by Siemens. In 1967, Bosch and Siemens established a joint venture company. It took a long time to enter the Chinese market, but the market share grew rapidly. At present, in the domestic market, Bosi home appliances mainly promotes the overall laundry solution of the family. The independent dryer products have excellent functions and rich performance, and provide multiple sets of styles of close-to-wash combination for consumers to match. The washing machine technology mainly promotes intelligent induction, which not only can sense the laundry parameters such as the amount of clothes, water, fabrics, etc., but also supports precise drying in the washing and drying machine products, which is suitable for large-sized families who are pursuing high-quality life and sufficient budget.

Wholehearted Black Technology - Little Swan / Beautiful

This unique trick of Little Swan is very practical.

Also as a strong alliance between the two giants, Midea and Little Swan are not as good as Bosch Siemens in terms of development time and international influence, but their "technical flow" is not at all worse than that of German rivals. The domestic market is familiar with the Little Swan. The first veteran manufacturer to manufacture both pulsator, drum and agitator washing machines. Both brands of washing machines are mainly equipped with ultra-high washing ratio and the industry's highest 95°C sterilization tube for self-cleaning. It can also achieve color protection at the same time, and protect clothing from “cross-infection”. In addition, Little Swan is also promoting the precise delivery of high-end products. In short, the two brand-rich product lines can fully meet the demanding needs of consumers.

Centennial store rejuvenation machine - Whirlpool 600983, stock bar / Sanyo China

One-click intelligence is the technical logic pursued by Whirlpool

One-click intelligence is the technical logic pursued by Whirlpool

As a “front” Japanese brand, Sanyo has no Japanese features in addition to a small number of high-end pulsator and italic washing machines in China. The technology and product lines are basically from its new owner, Whirlpool. As one of the few surviving US home appliance manufacturers, Whirlpool is different from Siemens, which is also a century-old store. It does not insist on taking the high-end route in China, but it is hard-hitting with the domestic brand mainstream product line. Whirlpool's mid- to high-end models use the sixth-sensing smart care technology and precise delivery to achieve a higher level of automation, and the same negative ion air washing technology used in Sanyo products can greatly expand the use of washing machines, the important thing is Its pricing is very competitive and its prospects in the Chinese market are bright.

In fact, the best sales are still the mid-end roller and the low-end pulsator.

In fact, the best sales are still the mid-end roller and the low-end pulsator.

It is easy to fall into a mindset by simply researching the brand of automatic washing machine. That is to impose the functions and features that the manufacturer customizes for some people on all consumers in the market. In fact, it is a high entry barrier. As long as it can produce a brand with similar configuration functions of washing machine and even the whole white goods product line, its strength is high or low, but there is not much difference in the laundry function of the product itself, and the most automation and energy saving in the periphery. Differences in maintenance, maintenance, and service. The main factor that really determines which product you buy depends on the price and your own needs.

(Editor: HN666)

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Guangzhou LIDONG Garment Industrial Co., Ltd. , https://www.lidonggarment.com