Gu Ge home service Deputy General Manager Yang interview the first young white-collar fashion home service brand

Gu Ge home service Deputy General Manager Yang interview the first young white-collar fashion home service brand

Home service is already an integral part of our home life products, more and more people began to pay more attention to the choice of home service, in the past those old fashioned, cheesy home service style gradually being eliminated from the market, and more and more the pursuit of fashion Today, the China Beauty Network reporter will take you to understand a very good brand in the home wear industry - Gu Ge- KUGER.

古格-KUGER

Yang Ge, deputy general manager of Gu Ge home service accept an interview with China Beauty Network

Reporter: Hello, General Yang, first of all, please give a brief introduction to the next Gu Ge brand.

Yang: Okay. Guge Lingerie Homewear brand was founded in 2001, it has been developed in Shenzhen for 15 years, which has a home service, underwear, swimwear, bras, vests, hot pants, a total of six categories of brand 19 categories of products, products The line is very rich in the industry has also been rated as "the most multi-category" home service brand.

Reporter: that Gu Ge home service it is for consumer groups like sub?

Yang total: Our age, in this market segment less than some Shu age, probably the core age of 25-35 years old.

Reporter: Yang as the Guge home service deputy general manager, how do you think of the current home service industry?

General Manager Yang: Homewear as an underwear and even apparel industry is a very small market segments, and we are positioned in the Shaoxing stage home service brand, we are staring at the piece of cake, intensive, we are confident in This industry became the first young white-collar fashion home service brand.

Reporter: So Gu Ge can stand out in the home service industry What do you think the biggest advantage?

Yang total: First of all, we have made a distinction in the style and age, the age of the market on the home service is too large, but also the more mature style, this is our greatest advantage.

Reporter: What do you think you want to do at home service? What is the most important thing?

Yang General: I think from the company employees and customers, need a gentle heart, love, as well as a high standard of life for a taste.

Reporter: Gu Ge hailed as "a good shop for Chinese underwear", there is no impact to our brand?

Yang: First of all, I would like to thank China Beauty Network for holding this selection. We were fortunate to have been named one of the "Top 10 Chinese Apparel Brands" and "China's Best Shops," which is different from our efforts and customer recognition Open, increase the impression of Gu Ge brand and consumer acceptance.

Reporter: The community is always in constant change, then Guge after the design direction will maintain their own style or follow the market trend to make some changes?

Yang General: I think the style is stable, but the fashion is changing, in keeping with the style of the brand for the market based on the trend we will keep up. For example, this year we will increase comfort and return to nature.

Reporter: Guge brand development so far, I believe also have a lot of franchisees, franchisees for this one have any requirements?

Yang General: The first is to recognize our brand, we support the franchisee efforts are also very large, for example, operational support, shop support, zero franchise fee support.

Reporter: Shenzhen Trade Fair is already the fifteenth, Yang always came several times?

Yang total: we should be the fifth time.

Reporter: Do you think China (Shenzhen) Fairs give you the most important significance?

Yang total: service trade fair is the most influential clothing show, I have to participate each year have different harvest, understanding and experience are different. To bring us the trend of collection, brand promotion, channel construction, as well as industry exchanges, give us a very shocking effect.

Reporter: At the end of the interview, Yang always talked to us about a future development plan.

Yang: Guge development will follow the development of the structure shop, shopping headquarters and department store 1: 1: 1, through the shops, brand promotion efforts to enhance the brand image, the future Gu Ge team and cultural aspects of the building Will be strengthened.

Reporter: Well, thanks to Yang for sharing, I wish Guge's development to the next level, but also thanks Gu Ge for the Chinese beauty network support, thank you!

Yang total: Thank you, thank you.

Boucle Woven Fabric

Boucle Woven Fabric,Boucle Tartan Stripe Fabric,Boucle Dot Yarn Fabric,Boucle Pink Plain Fabric

SHAOXING GONGXIANG FASHIONABLE DRESS CO.,LTD. , https://www.gxboucle.com