Bean brand clothing store sales skills: fast turnover + increase retention rates

Bean brand clothing store sales skills: fast turnover + increase retention rates

Now the market is fierce competition, all industries have their own development trend, but most of them are in line with the survival of the adage the following Xiaobian introduced Zhuang brand clothing store sales skills, so that your store sales can be more quickly increase the turnover .

Clothing store sales skills: Today's clothing store faces serious competition, a research revealed that the information found that the best clothing store has five solid pillars in five interlocking areas for the customer to create value.

缤蔓

Clothing store sales skills fast turnover

First, to provide solutions.

For example, as a clothing owner, just to ensure good quality clothing sales is not enough. You want to hire know how to help customers find fit, decent clothes sales staff, hired professional tailors on call, to provide customers with delivery services, and are willing to accept special orders.

Clothing store sales skills fast turnover

Second, the real respect for customers.

Most clothing stores shout respect customers' slogans, but there are only a handful of genuine clothes shops. You know, rude sales not only show the staff listlessness, attitude and the lack of enthusiasm. Goods clutter, placing unreasonable, no signs, price chaos, etc. are all disrespectful to customers. Outstanding clothing stores translate the basic concept of respect into a series of concrete actions that focus on people, policies and the environment.

Third, establish emotional contact with customers.

Most clothing stores ignore the opportunity to communicate emotionally with their customers and focus too much on price. However, low-cost promises may be able to cater to the rational requirements of customers, but can not stimulate their emotional needs. Many clothing stores have made the mistake of ignoring the customer's emotions. They only pay attention to the price to attract customers, blindly emphasize the cost savings, totally without mentioning a new clothing store environment pleasant feeling. On the contrary, excellent clothing stores strive to establish close, like and trust with customers. For example, the Journeys chain shoe store strives to create a culture that is adolescent-friendly.

Fourth, to develop a fair and reasonable price, rather than the lowest price.

Many clothing stores to stimulate consumer prices through false prices, the result will only lose the trust of customers. Outstanding clothing store value is equal to the customer's full experience. They implement the principle of fair pricing and carry out sales promotion appropriately. They will not drive up prices in the face of sudden increase in demand and provide protection for the products they sell. Fifth, to provide customers with convenience. Modern people like time, so clothing stores must be able to make it easier for customers to find what they want, quickly checkout and leave. ShopKo, the discount chain, is well versed in all the ways to bring tangible benefits to its customers through a combination of neat and orderly shop displays, flexible checkout options and more.

Clothing store sales skills: In order to do a good job of each display, the display division also do a lot of preparation and summary work. The display division should not only pay attention to what is popular, but also take into consideration the various factors such as weather, consumption structure and venue. Because these factors are directly related to the sales situation is good or bad, only the right medicine, in order to achieve the desired purpose. Popular information from life before doing marketing in LG and Motorola's small yellow, invited friends to switch to the present company to do clothing display division. Although taking over just a short period of one month, her display level allows the company staff to admire. Muonan attributed this to his usual multi-learn more, "I usually no matter where to play Ye Hao, work Ye Hao, pay more attention to learn more learn from. In the public park, Quanxing Street shopping, the number of small shops in furnishings and are seen with natural ?? study will be fruitful. Furthermore, the bus and office buildings in television advertising, fashion show, are access to popular display of messages and methods of their own. "

Clothing store sales tips fast turnover of the best time:

First, when the customer looks at a certain product ( that is interested )

Second, when the customer suddenly stopped ( said to see love at first sight "she" )

Third, when a customer carefully looked at a certain product ( that there is demand, want to buy )

Fourth, when customers find the water mark, label and price ( that has generated interest, want to know the brand, price, product composition )

Fifth, when the customer looked at the product and looked around ( that want to seek the help of shopping guide )

Six, when the customer take the initiative to ask questions ( that customers need help or introduction ) grasp the principle of timing,

Then the next step is how we approach the customer to facilitate the transaction.

First, the question close to law

Hello, what can I do for you ? This dress is for you ! Like you can try, it does not matter.

Clothing store sales techniques to increase the rate of return of a, pay attention to the store's clothing display and publicity

Shop location if not in the bustling streets, passing by the crowd is not the need to purchase clothing, then the store's clothing is very important, the entrance can be exaggerated to match the unique mix of purpose is attractive. Brand break code, shopping malls to withdraw cabinet like the banner can be eye-catching hanging out. In short, as long as the customer can be attracted to the store, you can try it.

Second, the foil comparison method

People regardless of the price or beauty of the psychological feeling, are only known after comparison. Therefore, the main push of the clothing to be compared with the sale, the customer in the selection of sale clothes, next to the high quality and high quality clothing, allowing customers to compare their own choice. For example, if you sell silk clothes and put the fabric of fake silk next to it, and tell your customers how to tell it, the feeling is not the same as the feeling of being put on. Even if the price is higher, people are still willing to spend a little more money to buy good.

Third, win the crowd leader

A large number of low-priced dumped goods can bring popularity, the Chinese love to follow suit, most people undecided, a group of people there are always one or two natural leaders, their words are particularly influential, so be more stimulating their speech Once they are passionate, the product is really brand-name, and the price is reasonable. The people who know the goods will speed up the people around them. To such a customer to see the flock of mountains and rivers, they can help you bring a lot of customers, will help you virtually "sell" a lot.

Fourth, training clothing knowledge and collocation common sense

The owner should know some clothing knowledge and collocation common sense, see the customer enthusiasm tell them how to distinguish clothing work, fabric, dyeing, accessories, good clothes and poor clothes difference, how to match. Customers know more about clothing, the more willing to buy your clothing.

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