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Min sent men's collective attack equity investment 柒 card entry
On January 23, 2010, the Qipai · Tsinghua Intangible Cultural Heritage Review was held in Xiamen, drawing attention from industry insiders and media alike. During the event, Hong Zhao, Chairman of the Fujian Qiong Group, revealed that Qizai Group had established an investment company in Xiamen to focus on acquisitions and equity investments. This move marked the second time within a month that a Minnan (Fujian) enterprise had entered the equity investment sector, signaling a growing trend among local firms.
Notably, Yang Penghui, who had previously served as a senior executive at Seven Wolves Co., Ltd., recently stepped down from his position and reportedly became involved with an investment company led by Zhou Shaoxiong, the chairman of Seven Wolves. With both Qizai and Seven Wolves now actively engaging in investment activities, the field of equity acquisition has become a new battleground for Minnan entrepreneurs.
While the event centered on cultural heritage discussions, the media’s attention quickly shifted to brand strategies for the coming year. Hong Zhao did not disappoint, announcing that Qipai Group would invest 200 million yuan in its Jinjiang headquarters to build a state-of-the-art logistics warehouse and high-end fabric production base. The logistics center aims to streamline the supply chain, integrating production, logistics, and sales into a more efficient system.
In addition, Qipai’s licensing arm is also expanding its reach by integrating external brands. Recently, Qiong Licensing set up an investment company in Xiamen with a registered capital of 200 million yuan and operating funds reaching 500 million yuan. This company will focus on acquiring and investing in other brands, while another investment firm based in Jinjiang targets overseas expansion. The two entities are designed to operate in separate markets without conflict.
At a recent spring and summer 2010 conference, Qipai announced plans to establish R&D centers in Japan, Italy, and France, further emphasizing its global ambitions. Meanwhile, the Minnan faction continues to strengthen its influence through strategic investments. For example, Yang Penghui, after leaving Seven Wolves, took a role in an investment company linked to Zhou Shaoxiong, indicating a broader shift in the region’s business landscape.
Similarly, Jiuyang Wang, led by Lin Congying, has been actively acquiring domestic denim brands and is in the process of acquiring foreign labels. As these moves continue, competition in the equity investment and acquisition space is expected to intensify.
Industry observers believe that the collective push by Minnan men’s clothing companies into equity investments reflects a larger trend in the sector. After three decades of growth, the men’s apparel industry in Fujian is at a critical juncture. While brand recognition has driven rapid expansion, it has also created challenges for sustainable development.
To overcome these bottlenecks, many companies are turning to external growth strategies—either through acquisitions or rebranding. This shift highlights a clear direction: leveraging capital to fuel expansion rather than relying solely on internal growth. With multiple players entering the investment arena, the battle for market dominance is just beginning.