Yi embroidered town want bigger and stronger (Figure)

Yi embroidered town want bigger and stronger (Figure)

Yi show "epoch-making" colorful, rich in content, popular with foreigners. "The embroidery designs of the Yi nationality are beautiful and colorful, and are the most representative cultural expressions and carriers of the Yi people. They are also an important part of the traditional folk arts and crafts of China." Li Changzheng, general manager of Shugu Yi Yi Embroidery Co., Ltd. of Dayao County, said with emotion In recent years, production and sales and foreign exchange, she deeply appreciate the Yi national embroidery a wide range of market demand, but due to lack of funds and management personnel scarce, Yi embroidery market promotion is not optimistic. She said that if there is a chance, I hope we can solve the problem of shortage of funds and talents through financing. Compared with the "Four Famous Embroidery" embroidery, Yue embroidery, Xiang embroidery and Shu embroidery in China, Yi embraces the three primary colors of red, yellow and black. It has the characteristics of rugged technique and intense color, reflecting the totem worship of Yi nationality and folk customs. However, because Yi people have long lived in remote mountainous areas, Yi embroidery is mostly self-sufficient for Yi people, and commercial operation has only risen in recent years. In 2008, Li Changzheng founded the "Long March Embroidery Workshop" in the ancient town of the Yi people. Subsequently, on the basis of that, a tree embroidered Yiwu plant was established in Dayu County, integrating an industrial chain that integrates the art inheritance, cultural display, publicity and promotion. At present, the company has gradually stepped on track, sales season factory embroidered woman number can reach more than 1,000 people. With Yi embroidery as a sideline, the per capita income of the factory can reach more than 1,700 yuan. Embroidery has become a new bright spot for increasing the incomes of local rural women. "Because our local Yi nationality does not have a very high education level, the entire Yi embroidery industry is almost exclusively involved in the inheritance and study of skills, which is not good for the management and operation of enterprises. The senior management personnel are very scarce. , Most of Yi embroidered small workshops are scattered management, the scale of the company or factory is not much, has not yet formed an influence.Although our company started late, annual sales of only 50 million, but we are very optimistic about the development of Yi embroidery Prospects. "Li Changzheng told reporters that she hopes to successfully solve the capital and talent problems of enterprises by participating in the" Financing Kunming-the Matchmaking Symposium for the Second SME Financing Project "which will be held at the end of this month. "In 2007, I was invited to participate in folk handicrafts exhibition in Yunnan Province, and was recommended to the United States to participate in the Smithsonian Festival of Folk Culture Festival, Yi embroidery has deeply attracted many different colors, different regions of the human eyes. I was excited and encouraged because Yi embroidered won international praise. "Reporters walked into the town of Yi people," Long March embroidered Square " , Found an array of goods here: clothing, footwear, pendants, embroidery and other hundreds to reach, only the footwear pattern has 17 series. An "epoch-making" symbol hangs on the pole and tells the origins, rise and inheritance of the Yi people and reflects the diligent, brave quality and national wisdom of the Yi people. The long version of "Yi-style" is a combination of both the young men and women of Yi young people who sing love songs, enjoy the romantic scene of dancing, and portray the life of the Yi men and women as well as the leisurely deer and livestock, forming a harmonious picture. "We Yi People have the saying that walking will dance, talking will sing, a knowing thing will be embroidered, and I hope that through my own efforts I will further integrate the resources of Yi embroidery so as to drive more Yi people to get out of poverty and promote Yi embroidery. Well out of Yunnan. "Li Changzheng said. Reporter Peng Shiji reported

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